Law firm digital marketing is exciting because it brings potential clients to your virtual doorstep. At TwoDogBlog℠, we specialize in making law firms look great. Whether you’re trying to connect with potential clients or a setting out to make a name for yourself, our law firm digital marketing team can help. We combine lawyer-driven strategy and content with search engine marketing know-how to get you “found” online.
Meet the TwoDogBlog℠ Law Firm Digital Marketing Team
Krista Duncan Black, J.D., B.A.
Krista is the CEO of TwoDogBlog and an experienced lawyer, writer, and business owner. She loves helping law firms maximize their online presence and connect with potential clients.
Krista has been a licensed attorney for 20 years. She was in the top 30% of her class at Indiana University Maurer School of Law, where she served as an articles editor for the Indiana Law Journal and the Chief Justice of the Moot Court Board. Krista formerly worked as a Lead Quality Editor for LexisNexis, where she performed writing quality control for a team of 50 lawyer-editors and developed benchmark quality standards for over 500 editors. Krista previously worked in the litigation group at Huddleston Bolen, in the labor and employment group at Dinsmore, and as the Assistant Director of the Legal Division at a major state agency.
Krista has the unique distinction of having created and delivered a one-hour presentation on proper use of the comma. She has also been published both in print and online. You can learn more about Krista on LinkedIn.
Jeff Black, M.L.S., B.A.
Jeff is a principal of TwoDogBlog and the former Human Resources Director for one of West Virginia’s 10 largest employers. He holds a Master of Legal Studies degree from West Virginia University. Jeff has 36 years of experience in the executive and legislative branches of government and brings unique insight into public policy and economic issues.
Jeff points out that his writing has always been effective despite never having viewed Krista’s one-hour presentation on proper use of the comma. You can learn more about Jeff on LinkedIn.
Heather B. Kane, J.D., B.A.
Heather is an attorney and writer. She has been a licensed attorney for over 20 years and has worked in private practice, as a judicial clerk, and as a research attorney. In addition, Heather taught Legal Analysis, Research and Communication as a Visiting Clinical Assistant Professor at the Robert H. McKinney School of Law in Indianapolis. Heather also has extensive experience as a professional proofreader and editor, having worked in publishing for both LexisNexis and for Pearson Education.
Heather earned bachelor’s degrees in Organizational Communication and in German from Purdue University and her law degree at the Indiana University Maurer School of Law. You can learn more about Heather on LinkedIn.
Angela A. Sinner, M.B.A., B.A
Angela A. Sinner has over 20 years of experience in the legal and health care fields. She worked as a paralegal in Wisconsin, Arizona, Tennessee, and Indiana before she further established her career with a Wisconsin-based health care system. There she manages business operations and program development, which includes continued legal contract writing and negotiations.
Paula brings a lifetime of organizational and administrative experience to her role as our administrative manager. Paula’s background includes experience as a trusted paralegal and secretary, and, at the beginning of her career, a benefits coordinator. Prior to joining TwoDogBlog as a full-time employee, Paula worked as an accounting clerk for a major West Virginia car dealership.
Besides her ability to work with words and numbers, Paula is an avid crafter. Her love of all things crafty led her to own and operate her own home-based business for more than a decade while raising her family. During this time, she taught monthly card classes where she instructed 25-30 students per session. She loves helping people reach their full potential and meet the goals they set for themselves.
Lynn Kessler, B.A.
Lynn Kessler, an editorial associate with TwoDogBlog, has more than 15 years of experience writing about a wide variety of topics—from human resources policy to the human experience. A cum laude graduate of West Virginia University, she has a bachelor of arts degree in English with a concentration in creative writing.
Lynn has worked in the fields of online publishing, workers’ compensation insurance, human resources, technology, and nonprofit communications and development. The common threads in her career have been an obsessive attention to detail, a passion for research, and an ability to craft high-quality pieces of writing that speak to their intended audience.
Lynn and her husband are proud to be raising their two daughters in West Virginia, where they explore the state’s wild and wonderful places as often as possible. You can learn more about Lynn on LinkedIn.
It’s easy to learn more about our law firm digital marketing services.
Contact TwoDogBlog℠ today to learn how we can help identify your needs, adapt to your style, and create custom legal content that exceeds your expectations.
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